Win Free Wendy's Breakfast for a Year

At Wendy’s, we’re constantly pushing the envelope to figure out how we can create great experiences for our fans. As the leader of both National Brand Advertising and Digital Experience, I am excited about the positive response to our incredible breakfast menu and am passionate about introducing new people to it. If you’re already a Wendy’s fan, you know our fresh, made-to-order breakfast delivers on taste and quality in a way the other guys simply don’t match.

But we aren’t stopping there. Our next winning move combines free with fresh for an irresistible Free Breakfast for a Year* promotion. After all, there aren’t many things that beat free food and prizes! 

Available now through May 23, or until supplies last, Wendy’s Free Breakfast for a Year promotion is as rewarding as it is fun. With every refreshing soda purchase, Wendy’s fans have a chance to win one of seven craveable breakfast deals with purchase like a small Frosty-ccino, Breakfast Baconator, Honey Butter Chicken Biscuit and more. Plus, there’s a grand prize of free breakfast for a full year up for grabs, too!

That’s potentially 365 days of our Bacon, Egg & Cheese Biscuits made with Applewood smoked bacon and fresh-cracked eggs or Honey Butter Chicken Biscuits in the morning! Entering to win can be as simple as ordering from your local Wendy’s location, snagging your Wendy’s cup**, and peeling or scanning to score your deal and possibly win Free Breakfast for a Year. No purchase or scan is required to enter or win.   

Two Ways To Win

If you’re wondering how this will work, Wendy’s Free Breakfast for a Year will be awarded as a Wendy’s account digital offer redeemable for a free Breakfast combo, refreshed daily for one year, at participating U.S. Wendy’s locations.

We want everyone to get in on the action, which is why we’re offering our fans not one but two ways to win our fresh, never frozen breakfast:

- PEEL & Win: Peel the tab on a Medium or Large drink cup* to reveal a sweet offer or the ultimate prize: free breakfast for a year.

- SCAN & Win: Scan* the QR code on your Small**, Medium or Large drink cup, and enter your email address and date of birth for a chance to win free breakfast for a year, with the ability to scan and enter once per day. Pro tip: even if you don’t win the holy grail of breakfast deals, new users who download the app will receive an offer for a “Free Breakfast Sandwich with purchase” redeemable using Wendy’s Rewards™ (limit of one per customer, per day).

Freestyle Breakfast!

Getting in on Wendy’s Free Breakfast for a Year promotion is even more fun when you get the Coca-Cola Freestyle® dispenser involved. With more than 100 refreshing drinks you love, like Coca-Cola Zero Sugar, and unique ones like Fanta Strawberry, Powerade Grape, and Sprite Cherry, you’re covered no matter your preference. Pro tip: check out this Square Deal post on our ultimate breakfast and beverage pairing guide for maximum deliciousness.

Fans can head to their nearest Wendy's, hit up one of our delivery partners, or place an order through Wendy’s Mobile App to get their Peel and Scan* on! Whether claiming a free Breakfast Baconator with any breakfast purchase—featuring our signature grilled sausage, a fresh-cracked egg, six strips (yes, six) of Applewood smoked bacon, melted American and a warm Swiss cheese sauce—or my personal fave, the beloved Frosty®-ccino, there’s a good chance it will instantly improve your day.  

* NO PURCHASE OR SCAN NECESSARY. Legal residents of 50 U.S. or D.C., 16 years or older. Sweepstakes ends 5/23/2021 at 11:59 pm ET.  Instant Win Game ends 5/23/2021 or when all game pieces are depleted, whichever comes first. For Official Rules, prizes/coupon descriptions, odds and complete details, including how to enter Sweepstakes and play Instant Win Game for free, visit https://bit.ly/3oBOeM5. Wendy’s Account required to receive prizes.  Void where prohibited. Sponsor:  The Coca-Cola Company.

** Small cups have QR code only.

“Coca-Cola”, “Coca-Cola Freestyle”, “Coca-Cola Zero Sugar”, “Fanta”, “POWERADE” and “Sprite” are registered trademarks of The Coca-Cola Company.